Amy Jo Martin
Author and entrepreneur
1979-09-05
Amy Jo Martin is an American entrepreneur, author, investor, and speaker focused on digital communication and branding.
Books by Amy Jo Martin
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Renegades write the rules
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Quotes by Amy Jo Martin
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Social media is changing the way we communicate and the way we are perceived, both positively and negatively. Every time you post a photo, or update your status, you are contributing to your own digital footprint and personal brand.
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While strides are being made in the social-media space, the newspaper and news business should continue to embrace social media.
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When choosing between two similar applicants, hiring managers are increasingly turning to social media outlets to supplement information they are unable to glean from applications or interviews.
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It's a dialogue, not a monologue, and some people don't understand that. Social media is more like a telephone than a television.
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Individuals who are out there to make transactions with pay-per-tweets, it's a turnoff for their fans, rightfully so.
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Shaquille and I kind of joke we were the Christopher Columbus of social media. We're kind of out on a boat by ourselves going through these uncharted waters. But it's become more understood, embraced and accepted, and now it's pretty much expected by fans for athletes, leagues and teams to be there.
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Just as we teach our children how to ride a bike, we need to teach them how to navigate social media and make the right moves that will help them. The physical world is similar to the virtual world in many cases. It's about being aware. We can prevent many debacles if we're educated.
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Social media is the ultimate equalizer. It gives a voice and a platform to anyone willing to engage.
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