TheRealQuotes

"At IMVU, the cost of customer acquisition through our five-dollar-a-day AdWords campaign was less than twenty-five cents. Our revenue from those same customers was more than a dollar."

―

Twenty-Five

From

Entrepreneur

Added on

About Eric Ries

Eric Ries is an American entrepreneur and author known for developing and popularizing the Lean Startup methodology. His book The Lean Startup influenced startup practice in technology and venture ecosystems worldwide. He has advised founders and organizations on innovation management.

Born:

View all quotes from Eric Ries

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